Ace Hotel NYC, a typographic journey

Ace Hotel NYC, 20 West 29th Street

In Midtown Manhattan the wholesalers slowly leave the place to trendy boutiques like Maison Kitsuné. In a couple of year Midtown Manhattan will be the next spot for the trendsetters. Ace choose the heart of this district to open one of their hotel where the history of a building meets design and arts.

At Ace NYC I like the use of (what it seems to be) Akzidenz-Grotesk font for the signings. I like the graphic design feeling that Roman & Williams, the firm which design the interiors, gave to this place.

It is all about typo.

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Akzidenz-Grotesk Bold Condensed

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Akzidenz-Grotesk Bold Extended

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Akzidenz-Grotesk Bold Extended

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Akzidenz-Grotesk Bold Extended (customized)

and…

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The entrance

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Serif fonts. Even with chalk handwriting a special attention is paid to typography…

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Above, on a desk what look like Trixie font

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Handwritings…

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